CasualSimulation
I Can't Believe It's Not Gambling
Hooks you almost right away
Gets good by 1h almost every game dips in hours 2–3
Started playing 99% of owners
Steam reviews 91% positive of 1,672
What the data shows
- In the first 2 hours 1 in 10 reviews are negative (10%); after 3h it's 1 in 18 (6%).
- The opening is criticised less than in 90% of games we track.
- 99% of owners got the first achievement.
When it gets good
Share of positive reviews by how many hours the reviewer had played when writing the review.
before it gets good opening up fully opened up
Based on all 1,691 Steam reviews in every language. Median playtime in a sample of 294 reviews: 4.4h for positive, 8.4h for negative. Almost every game is rated lower in the first 2–3 hours: that window includes refunds and quick first impressions. What matters is how deep the dip is and how fast the game recovers.
Where players quit
Share of players who started the game and reached each story milestone. 100% is the most common achievement (98.8% of owners), so people who bought the game and never launched it don't count.
Story milestones aren't labeled yet; all achievements are listed below.
All achievements (29)
- Sell 1 Common 'sallright 100%
- Sell 1 Trash Hot garbage 99%
- Sell 1 Uncommon Dolla dolla bills, y'all 99%
- Sell 1 Rare Mo money, mo problems... 98%
- Sell 1 Epic Cha-ching! 96%
- Launch 'Not BF II' Launch 'Not BF II' 94%
- Collect 1 Legendary Wha! Legendary!!!! 94%
- Sell 1 Legendary I'm not a businessman, I'm a business, man 94%
- Collect 1 Uncommon When everyone’s special, no one is… 91%
- Collect 1 Rare This would go a lot faster if you just gave us your credit card info 91%
- Equip A Skin Moisturize Me! 91%
- Collect 1 Common A common man marvels at uncommon things. A wise man marvels at the commonplace 91%
- Collect 1 Epic Doesn’t this feel good?...Buy more boxes! 91%
- Equip A Hat M'Lady 89%
- Collect All Trash Items That's okay. It's what's on the inside that counts 44%
- Collect All Cardboard Box Items Meh 39%
- Collect All Crate Items Uncommon...just like you (and your credit card) 33%
- Collect All Present Items Ohhh... Shiny 29%
- Collect All Christmas Trash Loot Have a Merry Stinky Holiday! 29%
- Collect All Treasure Items Raid Ready! 28%
- Collect All Ship Items It's it! What is it? 27%
- Collect All Animoo Items Gotta catch 'em all... 27%
- Collect All Christmas Cardboard Loot Your cats favorite part of the Holidays 20%
- Collect All Christmas Crate Loot Crates and Crates of Holiday Cheer! 17%
- Collect All Christmas Present Loot Isn't this kind of redundant? 16%
- Collect All Christmas Treasure Loot The real Treasure was the journey to get here 15%
- Collect All Christmas Ship Loot Santas Sleigh of the 21st Century 15%
- Collect All Christmas Animoo Loot Even weebs want to have a happy holiday 15%
- Sense of Pride and Accomplishment Sense of Pride and Accomplishment 3.8%
Steam page Updated: 2026-10-20.